The main goal of the project is to increase the popularity of Belasica and raise the competitiveness of the tourism offer of the cross-border region on a trans-border scale. A large number of alternative tourism initiatives will be organized, promoted and held in both countries.
Belasica – the mountain of active people
Short description of the project
The main objective of the project is to increase the popularity of Belasica and raise the competitiveness of the tourist offer of the cross-border region on a trans-border scale. A large number of alternative tourism initiatives will be organized, promoted and held in both countries. 5 joint tourist products / events are planned: Belasica Active Weekend (consisting of three running trails, one for mountain biking and promotional events); Belasica Cycling Tour; Belasica Cycling for Children; production of 2 thematic cycling trails. In addition, the production of 3 joint leaflets, 5 promotional video clips and 1 short film is envisaged, for which the target is planned to be more than 8000 people.
Partners
Mountaineering Ecological Society Edelweiss, Association "Extreme Sports and Mountaineering Club-Bela Extriim" Blagoevgrad
Total budget
116.312,00 €
Funded by
Interreg IPA Cross-Border Cooperation Programme between Bulgaria and the Republic of North Macedonia 2014-2020
Results
Expected results of the project are: creation of sustainable products/events in the field of alternative tourism; demonstration of the potential of the cross-border area of Belasica for alternative active tourism; creation of a common image of the cross-border region of Belasica; increasing the competitiveness of the cross-border tourist offer; and creation of more personal and professional contacts between cyclists, runners and visitors from both countries.
Duration
15 months
Website
http://active-belasitsa.com/mk/
Gallery
Documentation
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